tag:blogger.com,1999:blog-66979399682391052152024-03-13T14:36:48.481-07:00YivolvingYihttp://www.blogger.com/profile/11822232354785585553noreply@blogger.comBlogger15125tag:blogger.com,1999:blog-6697939968239105215.post-71434051437426484482016-01-10T20:04:00.001-08:002016-01-10T20:04:06.362-08:001 - Starting small<div style="text-align: center;">
I like to say that I like languages, writing and hark similar to that, but I always have trouble trying to keep a logbook. I attribute this to my OCD tendencies as a child, since I could never write a diary beyond a day or two, because I never liked it when my handwriting messed up on coloured paper - and that is any paper that makes the correction liquid stand out. Even travel diaries get dropped off after a day or two because of the same reason. It appears I never have a drive to keep a written journal, electronically or otherwise, but I want to take small steps to get there, somehow. So here's the 2016 new and improved version - a post a week, one step at a time! </div>
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My first week of the new year saw my final week of internship at the digital agency, where I was the UX baby. It was mostly all about wireframing a mobile site for an already established desktop site, which very honestly could be improved upon. When I did my sketches for the mobile site, I took away several components which I found irrelevant to the on-the-go user, but eventually all the components surfaced back when I went through them with the team. It was frustrating to me that mobile-wise unnecessary elements were kept - they led to much more scrolling and more consumption of data. Unfortunately I don't have enough time to continue on the project since my final semester at the uni is about to start, but if I had to say what my takeaway from the week was, it is this - UX is not only about user needs, but also business goals.</div>
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On my last day, the team brought me out for lunch and halfway through, they got out a present wrapped with printed wireframes I had done weeks before. And I got a bluetooth keyboard!!!! I can say with 90% confidence that this is my favourite present ever, which sits close behind whatever my parents have given me and the Snoopy hamper I got for Christmas that one time. Shortly before my internship ended my keyboard keys of O and 9 had given out, and with still a semester to go it was going to be an extreme pain to continue writing essays with an on-screen keyboard, so I was really really pleased with the gift.</div>
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I remember writing in a post weeks ago that I want to quit my narrative style and to adopt a more structured and organized way of writing a blog, but it looks like it's not working out. Frankly, I don't know how this blog is going to play out this year - I'm no longer in CS3216 but back in my Arts Faculty and I don't think I'm going to be writing about design or marketing anytime soon, but it'll be interesting to see how the year unwraps - much like my gift I'm very carefully unwrapping. Also, by keeping on track with writing, it helps with my writing as well. One other thing I should stop doing is going off to somewhere irrelevant and try to pull it back to relevance - like the unwrapping of gifts and years.</div>
Yihttp://www.blogger.com/profile/11822232354785585553noreply@blogger.com0tag:blogger.com,1999:blog-6697939968239105215.post-3585039117065162962015-12-22T07:37:00.002-08:002015-12-22T07:37:30.043-08:00Telling stories <h2 style="text-align: center;">
<span style="font-size: 240px;">爽</span></h2>
First off - haha at me going all "I'll be backtracking on my posts for the module to really consolidate my thoughts". A few days later, I did go through with trying to log my first week at my internship and all the learning I've had. In the same post I wrote about how I was appalled at my lack of organisation in my writing, and I tried to put headers and group points under the same headers, then I sort of just gave up.<br />
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Over lunch today, my colleague told me a story which really pleased the pedagogical linguistic nerd in me. When she was in school, she had a Chinese (language) teacher who gave a backstory whenever teaching a new Chinese character. One of it stuck with her through all these years - the tale of 爽.<br />
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Here's how the story goes (more or less, with edits from me) -<br />
Getting home after a long day at school, Tommy went straight to his bed and flopped down, back first. He spread himself wide across the bed, sprawling his limbs out just like a star. His moment of utter relaxation was suspended when a wild thought popped up in his head - are there assignments due tomorrow? No, he thought, crossing the item off his mental list. Another thought rang up soon enough - is there school tomorrow? Nope. Is Mom home and ready to nag? No. Does anyone at all expect him to be anywhere at this time? Not today. With a deep intake of breath and a small smile creeping up his face, he sank further into the mattress into the position of maximum comfort.<br />
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For the uninformed, 爽 is very similar to the <i>shiok </i>that we are familiar with. If I may do the definition myself, it means to be greatly satisfied, and even that is an understatement. The moral of the post? Storytelling is memorable, storytelling is enjoyable, storytelling is key to learning.<br />
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Memorability, enjoyability and learnability. Also the basic principles in UX. I've been at my internship for about 4 weeks now, and whenever my ma asks me what I'm doing I don't know what to say. Eventually I spit out a string of words - something like "er to make websites easier to use so that more people will use and business will be better". At this point, this is what I do believe UX is in a one-liner layman synthesis, but storytelling is what makes this happen. Tell a story that is easy to understand and delights the user. Tell a story that helps them learn and complete their tasks faster. Tell a story that they would want to tell their friends.<br />
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At the end of this lengthy piece - I hope if there's anything anyone (like me in a few weeks time when I come back and try to focus my eyes on lines after lines of my own writing) can take away - it's this: storytelling helps to make learning easier, more memorable, and a lot more fun. Now run along children and go be great storytellers!Yihttp://www.blogger.com/profile/11822232354785585553noreply@blogger.com0tag:blogger.com,1999:blog-6697939968239105215.post-36282421705226801582015-11-25T06:12:00.001-08:002015-11-25T06:12:47.503-08:00Celebration!<div class="separator" style="clear: both; text-align: center;">
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I don't quite know how to feel now that the semester is over. I've taken so long to do my weekly reflections because I didn't want to log my feelings since discipline>feelings (Tan, 2015), but the other part is really just that the module makes me want to huddle in a corner and cry. Looking back, it feels nice, actually, to have been part of this wholesome experience.<br />
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If you asked me at any point of my life prior to May, I would never have seen myself in a computing module. Honestly, even if I were asked now, it still feels weird to think that I've been in a computing module. Clearly I don't fit in - it must be because I don't look intelligent enough; you can tell from the "ah"s when I explain that I'm actually a FASS student who's in the course as a designer/marketer.<br />
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The decision to apply for 3216 came with the decision to drop what I liked to do the most - learn (human) languages. I think I've said it only a million times - I'm sorry for the trait that comes from my mom's side of the family - but I spent the early half of the year having way too much fun in America, and the extension of the holiday made me miss out on a summer internship. With the possibility of an internship out of the way, I was going to devote my summer to sweep up on the French and revise my German, since I've already made plans to take German 2 for the semester. Then I'd spend my final semester hammering out a thesis, along with a life science mod on animal behaviour.<br />
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Clearly that never transpired. I ended up seeing Colin's Call for Registration on Facebook, and with some unprecedented and completely random interest in Illustrator, I wound up playing with Illustrator for most of my summer days. I finally applied for 3216 about a day or two prior to the deadline for registration. Then this came:<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjWW7u2XhiLGZ9ItQHe-BeMOwB6cfO4gyovjeQoxtQI_riO2E7f24alyqQYvtM14N0m7iF1WbOqWoO9OlOq9cC1izSaPSOg5k3J-2D7oY2s5_Hudl_WtZtzrkFa3hWghyr1lDBm17PdTNmI/s1600/Screen+Shot+2015-11-24+at+5.50.15+PM.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjWW7u2XhiLGZ9ItQHe-BeMOwB6cfO4gyovjeQoxtQI_riO2E7f24alyqQYvtM14N0m7iF1WbOqWoO9OlOq9cC1izSaPSOg5k3J-2D7oY2s5_Hudl_WtZtzrkFa3hWghyr1lDBm17PdTNmI/s1600/Screen+Shot+2015-11-24+at+5.50.15+PM.png" /></a></div>
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(Leong, 2015)</div>
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So I softly laughed/cried to myself and watched tv for the next few days. </div>
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And then came the acceptance email.</div>
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And I ended up giving up German 2.</div>
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The end.</div>
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Of how I came to 3216. And then in the middle of 3216 there's a lot of "IT'S A TRAP" and crying, but that's besides the point. At the end of it now, this is what I have - a celebration of knowledge, as what one of my favourite professors loves to say.</div>
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I have:</div>
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- More than noted that when the module called for a designer, they meant a UI/UX designer mostly</div>
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- Realized that said designer roles come best with developer knowledge </div>
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- Felt thankful that it was this way; I really enjoy doing UI/UX & HTML/CSS</div>
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- Thoroughly enjoyed weekly lectures and Saturday workshops</div>
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- Worked with 4 separate but equally as great teams </div>
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- Worked with individuals/teams very different from myself and came out of it without any conflict</div>
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- Learnt to communicate in a team</div>
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- Realized that not all ideas can succeed; ideas are not about you but about your users</div>
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- Learnt that success is when you help others to achieve it too</div>
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- Gotten a lot of help from friends in the module - THANK YOU!</div>
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- Learnt that people tell you different things; but your path is your own</div>
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- Learnt that your feelings are shit </div>
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- Realized that networking is a thing and a pretty fun thing at that</div>
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- Learnt a lot about myself</div>
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More specifically: - I learn pretty quickly</div>
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- I always think I'm doing a bad job but it wasn't always the case</div>
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- I can actually last till 3am in the morning on certain days</div>
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- I actually really like UI/UX design</div>
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- I enjoy talking to people!</div>
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- Gotten an internship!!!</div>
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- Made friends</div>
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- Gained interest in properly sitting down and learning a new (computer!) language</div>
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- Not regretted giving German 2 up for 3216 - who cares about the totally hot German dudes, right?</div>
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Frankly, I'm sad the module/semester is over. There's a lot more I can learn, there's a lot more people I can meet/get to know. Nevertheless, I'll be backtracking on my posts for the module to really consolidate my thoughts, then I'll continue to use this handle for relevant dialogic learning. Also my blog is really hard to read, so I'll magically apply my mixture of old+new HTML & CSS to make it user-friendly /magical sounds *tingtingtingting*/</div>
Yihttp://www.blogger.com/profile/11822232354785585553noreply@blogger.com0tag:blogger.com,1999:blog-6697939968239105215.post-55433079017813883232015-09-25T11:57:00.002-07:002015-09-25T12:03:03.781-07:00三<div class="separator" style="clear: both; text-align: center;">
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All hail your newest solution for all your supper woes!</div>
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The idea of Orderlyst came as a surprise to me. My group had spent our first meeting discussing about some ideas we had had, but after an email to Yang Shun we found that none of the proposed ideas were a good fit for the assignment. A weekend later, we met up again - but I was late because of a linguistics class that involved equations for interactional discourse (my brain almost died), and the guys introduced the idea. Having had experience staying on campus, I could understand the problem sans problem and voilà - we set forth with Orderlyst. </div>
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If we have any pun seekers out there - don't smile to yourself. That's weird. If we have any confused friends - let me explain. Orderlyst is a order collation tool that aims to facilitate quick and painless food ordering in a group setting. Orderlyst is an order list; we want you to place orders on an order list orderly. If anyone is struggling with the induced pain, please remember why you are on my blog in the first place; at least I'm still yivolving (bad smile)</div>
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I always have the most suitable teammates for each project, and that's totally cool. I loved working with my mates (Hi Nathan, Louis & Sam!) for this assignment. I don't know how or what the other designers do, but I always feel bad because I find that I don't contribute as much as my teammates. While they sustain coffee and food, they have minimal sleep. Meanwhile, I'm either staring into space or knocked out on my bed while they tirelessly code into the night.</div>
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I do put in a lot of effort and time for what I do - the branding, the UI/UX and the graphics mostly - but I have a slightly unnerving expectation of myself and end up overthinking and expending much more time than what I think I should be affording. Wireframing this time was less stressful since we had discussed the flow of the app, but I spent most of the time in Penang (over the election weekend, hehehe) brainstorming and researching on logos. It was always on my mind and I always quickly sketched my ideas out, but there were so many and there were branching out towards all directions.</div>
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Eventually, as the vacation ended, I came up with something I thought was nice and handy (hahaha because it was literally hands on the logo). I liked it and settled for that because of what I would like it to symbolize - helping each other out both ways. About 3 days before the submission date, I decided to pull it out and we implemented a new logo. The new one is very in-your-face; it is a list. If you have great imagination (like Nathan!) you can also see 3 people - a group! Plus it looks great with our text logo. I'm very satisfied with the whole look and colour of our brand (big smile)</div>
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Our UI/UX is not my work; it is the effort of the team. I'm very thankful for all the feedback and suggestions, which are really helpful for me to see the app from a different perspective instead of my usual slant. Sometimes to test the app as a user myself gets muddy because I already have expectations on certain aspects. Elements that I envision may not come out as imagined as well. With the help of my teammates, we've come up with the cool feature of creating actions with simple touches - like adding an existing order item of your friend to your own user order just with a swipe and a tap. It's one of my favourite things about the app.</div>
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Ok so - what exactly is Orderlyst? </div>
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As students staying on campus, we found out that there was a persisting problem when it came to ordering supper. User orders from friends flew to the heroic orderer - the one who is willing to shoulder all user orders to make the supper order - from everywhere and from all avenues. We have friends who message, friends who call, friends who verbally let you know of what they want. As the orderer, can you remember these easily and make the order without missing out or making mistakes on any item? </div>
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With Orderlyst you can forget those troubles, because all your friends will be on our platform, where we'll help you keep them in the loop and collate everything neatly. Now you can have supper painlessly and cheaply (if you're into counting how much lower your additional surcharges go as more friends join the order). Hounding your friends for payment is so much easier as well, because with all the item prices input into the system, the individual costs for each user will be shown for them. No more excuses for being poor in calculations!</div>
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So the next time you find yourself in a situation where your group wants to make a quick takeout order - or anything you see fit, really - start using Orderlyst. Be it your colleagues, your friends, or your family, we're sure that they would love Orderlyst (biggest non-creepy smile)</div>
Yihttp://www.blogger.com/profile/11822232354785585553noreply@blogger.com0tag:blogger.com,1999:blog-6697939968239105215.post-7838830820315740732015-09-23T13:16:00.001-07:002015-09-23T13:16:18.605-07:00Mid Term <div class="separator" style="clear: both; text-align: center;">
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It is so awful to take half a year off in an American school doing MCQs for finals, then come back to go on honours year and take CS3216. They weren't kidding about the course. Even for my relatively more relaxed role as a designer, I've been putting in a lot of time and effort into making the products. Sustaining at 4 am after 2 naps in the day and a Salon Pas on my back, I'm half doing work for Assignment 3 and half writing this post.<br />
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I really like what I do here; it makes me question the past 3 years of an irrelevant degree in languages... ha. Being so new to design, there's so many things to learn and to first discover. Honestly, not knowing much on how to code is a big obstacle; I can't reposition elements to perfection and I can't dictate sudden changes without bringing major headaches to my front-end guys. There is a clear gap between what can be designed and what can be technologically implemented - it's not the most efficient to have to come up with a design and then revise it only after learning about tech restrictions. Plus I don't know what's the coolest way I could go about implementing something, unless I've seen it before.<br />
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Working on A3, I have to say that I prefer A3 than A1, because it is easier to not have to completely conceptualize a product from scratch.. One of the first things to do as a designer is to do research, and while I would have to say that there aren't a lot of very similar products out there (the most similar being food delivery apps), it was a lot less nerve-wrecking to come up with the general UI for the product. In A1 we did a Facebook canvas app which I still think is really cool and a product of great effort from the entire team, but I had a lot of difficulties prototyping and always worked late into the night. For A3, there were a lot less drastic changes as I have only one main prototype this time, and Invision proved to be very effective in getting the prototype out. I had a lot more sleep, so that's nice.<br />
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One problem I constantly face is the birthing of ideas. We're almost done with most of the UI, with some minor changes to be made here and there, so for the majority of my time now I put my brain into doing the graphics for our app. When I say graphics, I mean visuals to tell a quick story. I actually had a lot of fun doing our graphics and coming up with the copywriting - for once those sociology classes and hot air about symbols and stories come in handy. Our graphics are intentionally simple - who wants to overload the user amirite - and the icons are a piece of cake, but piecing the story together was a horrible (though enjoyable) time because of the conceptualisation.<br />
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Anchor Shiba telling the story of my life</div>
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P.S.: On recommendation, I've changed the font size for my posts, but while the font itself still isn't quite the invitation to read... this is my strategy to put people off reading</div>
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Just kidding I just don't want to spare time to go change it</div>
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Yihttp://www.blogger.com/profile/11822232354785585553noreply@blogger.com2tag:blogger.com,1999:blog-6697939968239105215.post-77755998008747314352015-09-16T08:30:00.002-07:002015-09-16T08:30:22.011-07:00External Pitchin'<div class="separator" style="clear: both; text-align: center;">
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<a href="http://drbl.in/pZaw">Credits</a></div>
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It is Wednesday and I'm 2 posts, many sleeps and 2 meals behind time. </div>
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I've never been to a pitching session, so the external pitch was a great one for me to start with. It's a week and a half after that particular session and memory escapes me, but I'll try recapping on what interested me nevertheless.</div>
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<u>PicktoLearn</u> aims to be the next AirBnB that allows individuals to tap on connections to learn new skills - or so they write in the pitch. The idea is that you can connect yourself to an expert in a particular field, and likewise, someone can pick you to learn something from you. For example, if I very earnestly want to learn how to make Peranakan beadwork, I can easily pick someone skilled in that to learn from, on a 1-to-1 basis. The overall idea is cool as it tries to fix individuals with suitable and customizable courses, at more flexible prices too, but I don't think the planned execution would work. One thing is that the expertise of these people aren't certified (I could claim that I'm a pro in Peranakan cooking but who are you to know really), and another problem is that security is an issue - it could very well be a probable site for creeps and bad people to do bad stuff.</div>
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<u>Planit</u> was pitched by a teenager who has almost already polished his idea of an event platform app. Out of all the pitches, I felt that his idea was the most well thought of and had the most potential. The app is a platform for users to share events - either those that are private and between friends, or publicly published ones (like the USS Halloween Horror nights). In the internal pitching session, Prof Ben brought up a great point - that it is easy to problem solve, but it is not easy to identify a great problem. This was exactly what I felt - that he had identified a problem in that it is difficult to consolidate events, and then came up with a solution.</div>
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<u>Nom Affair</u> is another student led initiative that aims to connect private food organisations with Instagrammers. I've always thought that Instagram was a great platform that has been largely tapped into by organisations and I do find it so - in fact we're in a time where I find organisations too domineering on Instagram, and that Instagram is losing its original flavour of being a photo sharing site. Nom Affair tries to find influencers who aren't just food bloggers, but those who delve into lifestyle, and then try to pair them up with the food companies. This is a great idea to use more related influencers to bring exposure to smaller and more organic entreprises, but I thought that in a world where marketing is borderline unethical (pay for likes/followers), and where food blogging is almost always unethical (ladyironchef's posts are almost always encouraging you to try something out because it's so delicious ), the idea might not be that feasible? Yet, despite these odds stacked against them, it seems that the idea has been validated by many, so I'd love to see how it goes.</div>
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<u>Helphelp</u> is a cool social idea, but I highly doubt its usability. I've spent the last few weeks doubting humanity in general, so given that past apps have failed even when they promised monetary benefits to users who help out, I really don't believe that people would be willing to go out of their ways to help others out of the goodness of their hearts.</div>
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For a more general takeaway - having a great idea is great, but having a useful idea is greater. Ideas are great, but practicality (or practicality from the execution of the idea) is better. Coming up with something new is great, but tweaking existing solutions to better fit current problems may be better. </div>
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I've also been catching up on the other blogs and I like <a href="https://medium.com/@anand_sundaram/pitch-perfect-4cbdc9397fbf">Anand's</a> for having captured the essence and the art of pitching. I also like <a href="https://medium.com/@VickyZ/services-product-need-metrics-an-app-idea-that-i-dont-think-will-work-out-c03454c7615f">Vicky's</a> for her argument on how only idealism isn't going to carry us far. It seems that the writers on Medium are doing very well!</div>
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(+ changed my font size due to recommendations + can't stop being distracted by the gif - it's beautiful and totally how I feel like right now)</div>
Yihttp://www.blogger.com/profile/11822232354785585553noreply@blogger.com0tag:blogger.com,1999:blog-6697939968239105215.post-42352644702572081792015-09-05T23:04:00.000-07:002015-09-05T23:46:39.144-07:00La fin de la début<div class="separator" style="clear: both; text-align: center;">
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There goes the completion of the first and second assignments! Lil Poo is mad ecstatic. For those not in the know - Lil Poo is our little mascot for our first assignment. He's a cute chap, so if you want to see more of him - contact the team and we'll let you in onto our app (please come join us, we are cool I promise)!<br />
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So as the title says - albeit in French because show off while I can, right - it's the end of the beginning. As we move onto our 3rd assignment, I just want to consolidate some thoughts and lessons from the former 2.<br />
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<u>1. Teamwork is the key of all</u><br />
Like Wenxiang said in the Zopim session - he pushed on through all the challenges because of his wonderful team. I'm happy to say that I've gotten great teammates for both assignments! My teammates are all very nice lil people and are all chill as hell.<br />
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Assignment 2 was one of the smoothest sailing project groups I've ever had after 3 years in the uni. Assignment 1 started out rough because we were all over the place, but I'm glad we worked the communication thing out and after a week of meetings, discussions and all-day commitment, we worked through all the disagreements very calmly and we've created a product all of us are pretty proud of.<br />
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<u>2. When you're not proud of your product, nobody else will be</u><br />
Let me preface this by saying sorry to my team members, haha. I actually had no intentions to download Telegram because I really don't need yet another communication app. I downloaded it rather reluctantly for the presentation, but I now use it to send lots of rubbish to my friends, migrating some chats from Whatsapp to Telegram. I had thought that I would be deleting it right after the presentation, but as it turns out there are great features that I found out while preparing for the presentation. Even while Telegram isn't our product per se, we loved it and I think that was very obvious in our presentation.<br />
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For Taaag, I became very unsure of it as we developed it. Some questions crossed my mind multiple times - Would I use it? Would I recommend my friends to use it? Would I come back to it? As it seems, nobody believes much in an entertainment app in the class. I want to now grab your shoulders and shake you violently - just like how there would be people who tune in to the Kardashians', there would be users for your entertainment app - you just need to know how to market it correctly to the correct target group.<br />
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Eventually, I sent some friends some invites and my perspectives changed. I love it - after I got my friends on board, I found tags on my wall that I never thought would appear. A friend actually thought through everything very seriously, and another tagged very random shit like "poop" and "giraffe" - only that they aren't that random, because they are inside jokes. The very nature of our friendships shows from the tags, and if you don't like anything you can just trash 'em. I haven't been in close contact with my friends because we're all in different countries, and tagging me with those tags would have been crazy random elsewhere. I'm very fond of Taaag now - and I think my friends can tell from how I go around explaining and (humble)bragging about the app to them.<br />
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"Taaag is great, guys! Come join me or this friendship is over"<br />
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Greetings to Assignment 3, I slept in and napped for close to the entirety of Saturday (I had to - felt like I was internally rotting) and I'm ready! I'm hoping I'll get more takeaways from the technical side - for the first 2 assignments my brain was ???????ing whenever the developers talked programming haha oopsYihttp://www.blogger.com/profile/11822232354785585553noreply@blogger.com0tag:blogger.com,1999:blog-6697939968239105215.post-61366315927357346602015-08-31T22:05:00.000-07:002015-09-05T20:47:16.303-07:00Spotify<div class="separator" style="clear: both; text-align: center;">
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I have an on/off relationship with Spotify; I love it, but most of the times I'm too lazy to open the app, and I never found sufficient reason to pull it into the dock bar for years. I've only recently put it into the dock bar and I find the Spotify presentation interesting, because it presented a very different user perspective of the music streaming app. There were multiple instances regarding listening experience that were put forth as bad points and here are my thoughts on them:</div>
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First off, <u>Spotify is said to feel like a radio, because of the many ads they insert for free users</u>. </div>
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As a free user, I continue using Spotify despite the cats playing ping pong (one of the newer, horrible ads they have started using), because I agree it's an incredibly clever tactic to convert free users to paying ones. Essentially, I'm too cheap to pay for its services, so I really don't mind sitting through the ads; and pushing Premium ads into my face is a great call to action for that one day when I might actually change my mind. Also, the distinction between free and paid users have been around since I had started using Spotify, so I don't get particularly annoyed by the ads. On the contrary, I listen to music on Youtube as well because I like music videos, and Youtube today is plagued with ads too - yet I hate it, because there's no option to turn the ads off by paying them to shut it off, and they never had this ad feature in the past. Consumers hate change, Youtube. There's a very important difference between dangling a carrot in front of a user and forcing unwanted things onto the user.</div>
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I'm not sure if it's because of the platform used by the presenters, but it was also noted that <u>Spotify doesn't have great playlists, with playlists mostly being random listings of songs</u><b>.</b> </div>
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I couldn't disagree more; you can build your own playlists on Spotify, you can discover playlists of your friends, there are playlists categorized by genres and moods, there's a Discover Weekly playlist that gets updated every Monday to bring you songs related to what you've been listening to lately, and Spotify's Radio is more or less a playlist based on which genre you tune in to. I'm not going to go linguistically maniacal and critically analyse "playlists being random listings of songs", but playlists can be random listings of songs. The listings of songs by popularity (Top 50 and whatnot) certainly not random, but these are charts, not true playlists. Spotify is a beautiful place when you're on the hunt for new tunes or an entire playlist, and there's just so many ways you can go about that.</div>
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Something about UI that the Telegram guys felt very strongly about was the calling out of <u>the dark theme as not something everyone likes</u>. </div>
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Unlike them, I'm a very lay user of the app, but I'm still on their side that this is indeed highly subjective. Frankly, it doesn't matter to me what colours the app comes in - I use it for music on playlists, so most of the time the app runs in the background. Even when I do have to use it, I don't think that the theme is particularly irritating. It's actually pretty cool - black is a very sophisticated colour, plus it's very easy on the eyes. Now that I'm noticing: I love the minimalism of colours; it goes in line with the logo and it's a great brand identity and the simplicity is completely intuitive. </div>
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With that said, the Spotify group actually pointed that out because Spotify hasn't been the most responsive to its users' feedback. This is clearly a problem, because your users are what support your business. Yet the conundrum is so: should you prioritize your brand identity, or should you prioritize your users? Just last year,<a href="https://developer.spotify.com/technologies/apps/"> Spotify terminated its App Finder function</a>, killing many cool 3rd party apps - along with my favourite <a href="http://www.lazify.nl/">Lazify</a>. It was incredibly heartbreaking, but I agree that the direction of the brand should be based on the company's identity and interests first. While they should definitely still consider the feedback of users, the executive decision lies ultimately with what you want your brand to be. </div>
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Another problem that may arise from giving in to users' feedback is that requests may snowball - if you relent to the users' requests of having a light background, there are going to be even more preferences and requests; it's impossible to cater to everyone's needs. Yet another point we should probably also think about is whether or not a change is relevant for the app - personally I still don't think that the theme is an issue on an app you mostly run on the background, even though just by having another option of a light background is easy as pie and doesn't affect any of its features.</div>
Yihttp://www.blogger.com/profile/11822232354785585553noreply@blogger.com6tag:blogger.com,1999:blog-6697939968239105215.post-29121762838947278272015-08-30T07:41:00.002-07:002015-08-30T07:41:47.243-07:00Being chill<div class="separator" style="clear: both; text-align: center;">
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The idea of anything relaxing is probably the opposite of what 3216 requires; being chill is something I'm not proud to say I don't have a lot of. From Wenxiang's engaging session last Monday, I was enraptured not just by his chill as heck shirt (which I got from Bjorn eventually, and which I will wear every night I work on 3216 so I'll be in line with the philosophy), but also the approach he took when it came to Zopim. </div>
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Even while the idea of a customer support widget isn't the first of its kind, it's incredible to note that Zopim has been flourishing, with the $50M acquisition by Zendesk being a huge testament of its success. </div>
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I don't know a lot about the industry, or the tech world for that matter. I didn't even know about the new Macbook and I have no clue what Ruby on Rails is. But one - and the best - thing to happen to a product (tech or not) is the undying faith and effort put into it by its creators. And to be able to get a great product, you'll almost definitely need an even better team. During the session, I got to ask Wenxiang about what made him press on despite the multitude of challenges faced while developing Zopim, to which he very firmly answered, "My team."</div>
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Teamwork is a quality always valued, but difficult to achiever. Everyone can consider themselves a team player, but you're only really playing if you're collaborating well in a team. From a literary background with project work almost always rooted in the "do your own parts, then come together and form the final essay" approach, it hasn't been easy for me to work in my assignments here.</div>
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3216 is quite the contrary of everything I'm comfortable with - and I might as well take this time to self-promote to whoever is looking at a good grade: I did the best in the modules I was the most uncomfortable with!!! If you're not looking at 3216 from the grade scale - I'm Virgo by birth and perfectionism is innate.....?</div>
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Back to the point of why 3216 is not agreeable with me - working on projects here is amazingly different. You have all sorts of working together - there's the whole team getting together, there's the individual role to play, there's the work-in-progress that gets passed on from one another. And they don't come in a particular order, and they don't end just after you accomplish something. You have to keep coming together, you have to keep communicating.</div>
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In our initial stages of working together for Assignment 1, our team faced major communication difficulties from just having everyone in different area codes at various periods. We settled on an idea quick and I jumped to designing, but I knew nothing about higher level UI design (all that lo-fi stuff and the process from wireframing to the visuals as shared by Su Yuen) and eventually ended up constantly changing the designs - which was a horrible and tedious task for Zhengyuan, my poor mate in the front-end area, who happened to be away on vacation in beautiful Japan.</div>
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Thankfully, our team has recognized the lack of communication and we're coming together a lot more frequently, which helps tremendously when it comes to building the app together. It's a lot easier to make executive decisions and nobody gets left out of the loop!!! Great great great.</div>
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To end this post: today's image (It's a GIF!!! GO SEE IT IF YOU MISSED IT because how dare you) is <a href="http://www.buzzfeed.com/chelseamarshall/this-shiba-inu-got-stuck-in-a-bush-but-isnt-complaining#.wvjQWbAB3">this Shiba stuck in a bush</a>. Stay completely chill, continue working hard and you'll get your way out. In other news, it's Sunday and I've been in school for 10 hours and I feel like I should get a prize or something...
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Yihttp://www.blogger.com/profile/11822232354785585553noreply@blogger.com1tag:blogger.com,1999:blog-6697939968239105215.post-77637561140844699612015-08-25T11:55:00.000-07:002015-08-25T11:55:49.643-07:00Stay Zen!<div class="separator" style="clear: both; text-align: center;">
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On Monday, the lovely folks at Zopim came down to give us a talk about growth hacking and insights about startup life, both of which are seminal to our growth here in the class itself. </div>
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Marketing is easy work, as I've observed from my incredibly short month at a local startup, but successful marketing isn't so. The startup had set aside more than sufficient amounts to splurge on their marketing plans, as did they have enough connections to help spread the word. Yet till today, about 4 months since the first marketing intern was hired, they have barely reached 500 fans on their page.</div>
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It was the most interesting for me to both learn tips on growth and especially on how you don't require any money to get a startup up, running and great to go. Bjorn shared with us his personal - and very much invaluable - tips and I very nerdily took notes down, lest I ever get dementia and lose memory on that. Most of his tips were highly logical - like moving in early to get higher market dominance or getting automated ads to ease the marketer's load, but what should be taken away is that we should be mindful of these things, because they often are the ones that we tend to overlook.</div>
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It's great to know that we would call the "unethical" way of marketing has reaped so many rewards; from personal experience I've actually seen many Instagram users with huge followings made up of fake accounts. Surprisingly, Instagram came up with a session to purge these empty accounts and many users ended up with a whole lot less followers than they had previously seemed to have (as seen <a href="http://forums.hardwarezone.com.sg/eat-drink-man-woman-16/local-bloggers-exposed-buying-fake-instagram-followers-4914189.html">here</a>). Even so, with a huge following it's way, way easier to gain more followers, so the way here to go is to just fake it till you make it.</div>
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On that note of Instagram - I've noticed that hashtags play a major role in marketing today - businesses are creating their own for marketing purposes, businesses are tapping into widely used or specific hashtags to target their existing and potential users. I'll illustrate with my favourite brand UO: in creating their own hashtag #UOonYou on Instagram, they invite fans to tag pictures of themselves wearing UO merchandise and feature their fans on their feed. Lesson #1 on marketing: It's a great brand identity and engagement of the customers, plus you get a huge repository of images relevant for your brand. #2: By getting featured you'll get tons of followers, in line with Bjorn's argument on why we should try to get our apps on listings - I know because I was once featured and doubled my following, which I regard as one of the most momentous moments of my life. And it's cool because these are the people you want to target! UO also uses (relatively) specific tags like #uoboston/#boston on their images depending on what it is, which I think is great as opposed to #northeast/#america/#thewholeworld, because you're actually zooming into a specific target group, rather than blindly joining a rapidly and always updating list of popular tags. So lesson #3: target your tags at the appropriate audience and don't go on a rampage in using hashtags on everything, I #mean #it, it's #extremely #annoying.</div>
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'Twas a brilliant talk! Loved every part of it and couldn't stop nodding my head to everything, but I'm the happiest about how it made me think about marketing fails and marketing aspects from everyday life too.</div>
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I'm not sure if I like writing too much or I have too many opinions, but I have more to say about Wenxiang's sharing session (which was actually what my graphic was based on) and my teams' progress in both the assignments and Saturday's workshop as well, so </div>
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till the next post!!!</div>
Yihttp://www.blogger.com/profile/11822232354785585553noreply@blogger.com2tag:blogger.com,1999:blog-6697939968239105215.post-702340876904369752015-08-18T06:19:00.001-07:002015-08-18T11:21:17.006-07:00No. 2<div class="separator" style="clear: both; text-align: center;">
<img border="0" height="426" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjk8HVsD1zPBPtJYg5P149xzGWmXcEzwM0BHKDgMOXzHFKQbM4fFEY6vKRqeSnW-jsQiiMnXRvOW7r2g5w-s3WBrEsVDb48IKWsRAQoveO52S7YckhU8osGu9ffiqdwHWiSn0DwQ9RBrRXG/s640/Screen+Shot+2015-08-18+at+9.16.08+pm.png" width="640" /></div>
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<span style="text-align: start;">It's always a funny situation when the speakers talk about software related stuff. I mostly just smile and pretend like I understand what they're saying...</span></div>
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<span style="text-align: start;">Just kidding. I try very hard to understand the stuff presented. For Su Yuen's part of the workshop it was all good until a certain point, but I realized that if I had checked IVLE I would've known the existence of the tutorial. O..ops? I promise to always check IVLE from now on! The Git introduction was great; I think I understood most of it - the commands at least, so that's nice. </span>Prior to the PHP workshop I went through half of a supposed 4 hour course on Codecademy (the best for the layman - me), so I had an idea of what Joel was saying, but for MySQL I'll just have to go check it out myself... soon.</div>
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<span style="text-align: start;">In yesterday's class, Colin introduced us to software engineering, including bits of project management and roles to play. The best part about 3216 is how it strives to develop us into more versatile developers who will hopefully triangulate the learning of design, programming and business, no matter of where we come from. It's all still very exciting and I hope it stays that way. </span></div>
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<span style="text-align: start;">I've been reading everyone else's blogs (through Feedly on mobile - it sucks when there are no pictures guys, hint hint???) and it appears that most people have already started feeling the tension from the bulk of work we have to do and the strong competition we have. I don't get murderous aurae coming from my peers (...yet) but the strict timeline is definitely unnerving. </span></div>
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<span style="text-align: start;">Another thing a couple of people commented about was how quick everyone got to forming groups. For that all I can do is count my stars - I've been lucky enough to have friends in the module. Hi friends Keith and Zhengyuan and all my new friends! I'm also very thankful to my last group of guys who approached me - that's very thoughtful thank you for keeping me in mind, I'll give my all. I'm still excited as hell about everything in the module - seeing my friends, meeting new people, learning new stuff, everyone working together; all of the rosy painting we still have currently. I'm fairly sure this won't be lasting, but enjoy it while it lasts, right?</span></div>
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<span style="text-align: start;">Last note - I'm the most excited about the illustrator workshop on Saturday. I! LOVE! ILLUSTRATOR!!!</span></div>
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<span style="text-align: start;">Ok last last note - I decided to spend time with my dog instead of vectoring something for the post, so this week it'll be a pic of me and my pal. Also the guy who did his show-and-tell about his dog - contact me, we can talk about dogs. Cat people please look for Colin instead!</span></div>
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Yihttp://www.blogger.com/profile/11822232354785585553noreply@blogger.com4tag:blogger.com,1999:blog-6697939968239105215.post-39758652446176180992015-08-16T06:35:00.003-07:002015-08-16T06:35:58.315-07:00Day 1<div class="separator" style="clear: both; text-align: center;">
<img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj1wcsBJk_Z0l8b5-tASWWMYE8874H5GB_YktR9XauC4vOwqazdA-Ff2iL8rxvvnPLTLAByyW5kRuxmxYofdwfrzh_UWfo9-Q1c7g0npdb7yl7dZTtvh21RNrO980W7Uh9HgmTR3bQ200ao/s1600/desktopshit.jpg" /></div>
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I'll admit it: The first day of class went a lot better than expected. What was expected: Internal crying about how smart everybody is, while wondering why I'm here. What really went down: Internal crying about how smart everybody is, while wondering why I'm here. The difference is that instead of wallowing in self pity (as anticipated), I feel even more determined to be part of this.<br />
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What has to be known about my insecurity is that I come with the most irrelevant background and that I have the least professional experience in any aspect of building apps.<br />
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Since only very few people know me here, I'll introduce myself the way I want -<br />
I am Yiting (<i>Yi </i>in America, <i>Funny name</i> to Colin, <i>Eating</i>'s homophone everywhere else) and I'm in the final stage to getting that "B.A. (Honours) in English Language". Any of my group mates out there - if you see this and you're starting to regret, I'm sorry, but you're stuck with me..... and it's too late.<br />
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I'm just kidding. Here's why you should continue working with me:<br />
I come from a training ground that has made me a master of language. By that I mean of language in general and not just specifically English - I'm pretty good at the stylistics of language (how to be humorous, how to show sarcasm, how to persuade and the like). After you see through my humble brag, you'll then realize that I'm not actually the business person, but instead the designer of the team.<br />
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So here's why you should continue working with me, part 2:<br />
I'm fluent in languages - but only certain human ones and zero computer ones. I know the best designer will go forth and master at the artificial languages, but for now I only have very limited HTML & CSS knowledge, and I've just tried to go through a 4 hour course on PHP on Codecademy. I'm hoping the lack of knowledge brings a new perspective; I find it makes it easier for me to role-play more effectively as a user. Meanwhile I'm hoping to slowly transit to be decently skilled in at least one artificial language.<br />
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So part 2's not exactly a reason so here's part 3:<br />
I don't have impressive internships (or non impressive ones, for that matter) and I don't have certification for my capabilities, especially in the field of marketing and design. But I'm passionate about both fields and intend to very seriously pursue one/a combination of the two as a 9-5 after graduation, if life would have it. I did a brief stint in a local start-up in July and after having (and overly actively vocalized) opinions about their design and marketing, dabbled in both design and marketing. From a more objective perspective - I only started using Illustrator in July (at the same time of the internship but I! Committed! Myself! Fully! To! Both!) and with a portfolio of illustrations only, I got accepted into the class.<br />
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I like curating, I think colours have emotions, I like to think I know people (I did some sociology modules and like to yell "it's a social construct!" at people). I hate typos, I'm a grammar nazi, I get easily amused. I have a cup that flashes like a party strobe that I wish I brought for show-and-tell instead.<br />
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Abrupt ending: There's class tomorrow and I'll see you guys there soon!Yihttp://www.blogger.com/profile/11822232354785585553noreply@blogger.com0tag:blogger.com,1999:blog-6697939968239105215.post-46596985297283168742015-08-12T08:28:00.003-07:002015-08-12T08:34:16.766-07:003 things we should never say in 3216<div class="separator" style="clear: both; text-align: center;">
<img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgkc63AlySL2PiMeteHGxY8HLM1bBQOF-CzPS1CBMZaB2vOJLo1j78R2Y-Zo9djer-NNun2fBBLgY-VuT39qj48b8fsy9gwaaUsk6LP0IhHzmAd9AuAXDUHuP7BnRi08T5KNQqaYEqWPv9J/s1600/frenchinsults.jpg" /></div>
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Today we had show and tell and this was my presentation - a 101 on how to insult people but still come off as elegant, as the French do. I hope it was good entertainment!</div>
Yihttp://www.blogger.com/profile/11822232354785585553noreply@blogger.com0tag:blogger.com,1999:blog-6697939968239105215.post-27016788018517438502015-08-01T06:12:00.000-07:002015-08-10T23:30:50.558-07:00Hey<div class="separator" style="clear: both; text-align: center;">
<img border="0" height="213" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhfmmRFCK9ftQ2ZPbkdESsdTyjTRTaFkwPM_ovkWISXXu5hAgBur6YDlqD3LXDsfhyp_24REQhiGoPmautdIaUCQSOcPVBIQba6p8d1UZMPyVA3cTTrShdn0Od5I7fGxVbwnMAs-bWYrXY2/s320/heyme.gif" width="320" /></div>
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<span style="text-align: justify;">It is 2015. The human race is deep in a new epoch where they can't survive without technology. The aliens are close to success for their millennial-long mission - to introduce new problems to the humans, so that they can take over planet Earth, starting from developed countries, because the aliens like our infrastructure too. </span><span style="text-align: justify;">Whether or not you'd like to abstain from technology, all efforts are futile. We make plans, grab taxis, order takeout, learn, keep track of our friends all on our phones. We use technology in almost every aspect of our lives now, and technology is not exclusive for just the young and hip. But we can defeat the aliens. We can use technology to enrich our lives - we can entertain, we can problem solve. </span><span style="text-align: justify;">And this is what makes CS3216 so relevant, and so important. </span></div>
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My blog for the course is titled Yivolving, because I like bad stories and bad puns. It is with reference to the course name (software development on evolving platforms/digital markets), but also a personal reminder that this is what I hope to learn and what I hope to do with the knowledge gained from CS3216. Of course, as a designer in the course, I hope to have the most takeaways in the department of design. I'm still fairly new to the world of professional design and in actuality I've only started to learn and use Adobe Illustrator (which I love) a month ago. I don't find aesthetics a huge problem - in fact, I do think that that would be one of my strengths in this course - but I think it will be important to learn how to aestheticize while providing the most efficient and useful experience for the user. I know a lot of people, myself included, who happily download new software/applications because of the great new idea they're presenting us, only to be disappointed by the non- user-friendly interface.<br />
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The course offers much more than just lessons on design - I plan to learn technical skills about software development and real life skills about marketing and business planning. I'm looking forward to learn not only from the teachers, but also from my peers, especially from working with teams that will be incredibly diverse. I also bring with me many ideas I would like to introduce to the world, and I hope that with this course I can learn to shape these ideas into proper creations (or at least just one, let's not be too ambitious for now).<br />
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I know that the course is not going to be easy, but I'm excited for the lessons in store for us. Failure and unforeseen changes are going to keep coming, but I'm sure that once we've been through everything, we'll only be better people, so cheers to the exciting semester! </div>
Yihttp://www.blogger.com/profile/11822232354785585553noreply@blogger.com0tag:blogger.com,1999:blog-6697939968239105215.post-64927517975497138272015-04-04T07:34:00.000-07:002016-04-04T07:45:38.561-07:00Branding<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjAN1bNEwIQSXArKTP9sYrHmbmynbTDPL7JHsCtX_Wj-sIIW_dSNZijdFXft1-Cy644oTVOb7Blng8afpqdNTH6DwlIp2HkbudxqerO5rYzYy2mgtK_SEVdOCq0zeqLqdCZZuX4i8r2Uvku/s1600/Synthery-brand.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjAN1bNEwIQSXArKTP9sYrHmbmynbTDPL7JHsCtX_Wj-sIIW_dSNZijdFXft1-Cy644oTVOb7Blng8afpqdNTH6DwlIp2HkbudxqerO5rYzYy2mgtK_SEVdOCq0zeqLqdCZZuX4i8r2Uvku/s1600/Synthery-brand.png" /></a></div>
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<br />Yihttp://www.blogger.com/profile/11822232354785585553noreply@blogger.com0